THE BUSINESS APPROACH TO ONLINE MARKETING

Would you get a plumber to fix your car? Hopefully not. So why would you get an IT company to write and execute your online marketing strategy? Online marketing is a core element of business and should be run by professionals with business acumen, technical knowledge and experience to support it.

We take a business approach to online presence growth. Online marketing success relies on much more than just good Search Engine Optimisation (SEO). We work with you to have a full online marketing strategy (short term and long term) aligned to your business goals and budget - with a delivery timeline. 

Beyond Financials are business growth experts on both online and offline marketing. Before you go and get an IT company with no business acumen to write and execute your online marketing strategy - have a chat with us.

OUR ONLINE MARKETING APPROACH

RESEARCH, DISCOVERY & STRATEGY
  • Understanding your brand and your business goals
  • Website and web presence audits incl. SEO, content and backlink audits
  • Identifying the right keyword portflios
  • Actionable keyword insights
  • Landscape analysis
  • Competitor analysis incl. content, optimisation, engagement, backlink and performance
  • Creating a valuable short term & long term online marketing strategy
TECHNICAL SEO, CONTENT MARKETING & OUTREACH
  • Strategic Search Engine Optimisation (SEO) setup and management
  • Content Optimisation incl. high quality blog creation and management
  • Google Adwords and Bing Adwords setup and management
  • Google Analytics & Search Console setup and management
  • Social Media setup, management and advertising
  • Linkedin setup and management
REPORTING, ONGOING ANALYSIS & IMPROVEMENTS 
  • Weekly performance reports and suggestions
  • Monthly meetings to review performance and discuss suggestions and evolution of strategy
  • Improvement suggestions as soon as they are identified
  • Dedicated staffs for one point of contact
  • Regular review of strategies to keep inline with market and client expectations
  • Reduced cost for your business

TAKE A BUSINESS APPROACH AND GROW YOUR BUSINESS ONLINE

Through great partnership and passion our solutions will ensure added value to you and your business.